2014 AASA TECHNOLOGY CONFERENCE

Al Haberstroh is founder, partner, and Chief Strategy Officer at MontAd Media, an integrated media solutions company. Al has over 25 years experience driving business for companies in the aftermarket, retail and service industries. He has deep experience on both the client and service provider sides of the marketing equation. In his career Al has developed numerous innovative, revenue driving solutions for companies of all sizes.

 

Al was instrumental in the development of two new proprietary marketing tools for the aftermarket; Shop Reach 360 and Conversion Catalyst. Both of these tools launched in early Spring of 2014. He also directed the development of the successful KnowYourParts.com site for the AASA. He is on the board and is the former President of The Automotive Communications Council.